The Role Technology Plays in the Evolution of Market Research

Cutting-edge, integrated technology is allowing us to extract more insights than ever before, helping to drive innovation and growth. Video tools in particular have become increasingly popular as a means for enacting research automation.

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Is our current global situation giving us the opportunity to understand consumers like never before?

All researchers have had to adapt to new ways of working this year. One of the biggest changes they’ve had to make is how they’ve gone about gathering audience insight – with virtually all researchers having to conduct focus groups and in-depth[…]

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Big data isn’t human. Is a video-first approach the answer?

Times have changed dramatically in the last several months as a result of the global COVID-19 pandemic. Like never before, all of us have been forced to adapt to the so-called ‘new normal’ in our personal and professional lives. Although many[…]

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Medallia LivingLens Announces Integration with Zoom Video Communications

SAN FRANCISCO, Calif, – Sept. 29, 2020 – Medallia, Inc. (NYSE: MDLA), the global leader in experience management, recently announced a new integration between Medallia LivingLens and Zoom Video Communications, Inc. (NASDAQ: ZM). Medallia’s market[…]

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Medallia LivingLens ranked #19 on ‘GRIT Top 50 Most Innovative Companies’

GreenBook, the market research industry’s leading media company, has launched the latest edition of the GreenBook Research Industry Trends (GRIT) Report. The GRIT Report is the most comprehensive and widely read analysis of the insights industry.

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How video is driving impact across experience programs

We’ve all had to recently adapt to a new normal. Government ordered social distancing as a result of COVID-19 has forced businesses to find ways to collaborate remotely, and has accelerated the adoption of video calling as our primary way of[…]

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Medallia LivingLens ranks 5th in UK’s Top 100 SmartTech Innovators

Medallia LivingLens has been recognized with a prestigious nationwide innovation award run by tech publication BusinessCloud Media.

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Medallia Completes Acquisition of Video Feedback Platform, LivingLens

Combination Delivers Rich Visual Insights, Emotion, Sentiment Analysis to Drive Continuous Experience Improvements, Loyalty and Revenue

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Experience Management Leader Medallia to Acquire Video Feedback Platform, LivingLens

Combination Delivers Rich Visual Insights and Sentiment to Drive Continuous Experience Improvements, Loyalty and Revenue

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We’ve been nominated for the 100 SmartTech Innovators ranking

LivingLens has been shortlisted for a prestigious nationwide innovation award run by tech publication BusinessCloud Media.

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